Anonymous discussion · Need to talk
Balancing Small Business Promotion Spending with Irregular Income
One customer placed a good-size order after finding my shop through the local business listing I made during a slow week. When she said the details were clear, I felt very happy. At least somebody found us through that listing. I want to improve it a little more, but I cannot start spending money as if this is already regular income. This order helps this week, that is all I know. Other small shop owners, do you track repeat orders for some time before putting more money into this kind of promotion?